Javier Heras
His professional career has been extensively involved in the digital classifieds industry for over two decades. Commencing with a focus on Search Engine Optimization (SEO), he progressed to the role of SEO Manager at Mitula Group, previously listed on the ASX (ASX:MUA) and acquired by Lifull (2120.T). Subsequently, he assumed leadership of the SEO team at Lifull Connect.
This trajectory entailed responsibility for the organic traffic of a network of over 300 websites, across more than 20 languages, serving a global audience in over 50 countries — Trovit, Mitula, Nestoria, Nuroa, Lamudi, Properati, RESEM, Dot Property, Hipflat, Thailand Property… over 80 million monthly users.
A particular area of expertise lies in managing the complexities of technical migrations: integrating brands like Nestoria (15+ countries), Nuroa (15+ countries), Properati (Colombia, Argentina, Ecuador, and Peru), Lamudi (Mexico), and Hipflat (Thailand).
Now it's time to help other companies with all of his experience and know-how with El TheSEO.
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